WAM and LeadClic: new synergy to drive digital transformation projects with Salesforce

Madrid, April 11, 2019 Wam brings LeadClic, the first Platinum (independent) partner of Salesforce Spain, to Italy This synergy will lead to a turnover of over 8 million euros in 2019 with a staff of 150 people The new company will be able to boast an experience of over 700 projects.

The two digital consultancy

firms, WAM and LeadClic, have reached an agreement to create a joint project. Thus a new reality is born, the largest independent consultancy in Spain specializing in digital transformation and client experience with Salesforce technology. Thanks to this agreement, LeadClic will now also operate from WAM’s international offices: Milan, Miami, Bogota to name a few, while expanding its national presence to Valencia and Barcelona.

Widespread and people start usin mobile denmark phone number library phones in their daily lives, it becomes clear that the demand for data such as access to Internet roamin ) is increasin . Experience with fixed broadband services shows that demand for hi her speed data services.

With this acquisition, LeadClic’s 10 years

of experience in the Salesforce world are  combined with WAM’s 5 years in Digital Marketing. A perfect complementarity to further increase the scalability of their customers’ projects . The goal, in the next three years, is to exceed 15 million euros in turnover and estimates to reach a workforce of about 250 people.

This transaction between the shareholders

of WAM and LeadClic is the first within библиотека данных телефонных номеров the expansion and internationalization strategy that will be undertaken in the coming years. Both companies will continue to operate independently with current customers, but will bring the benefits of the new synergies that this integration brings.

From this union, therefore, comes bmb directory the possibility of offering new solutions to the market, improving the service already provided and being able to reach new customers. “LeadClic is a benchmark company in the sector, made up of magnificent professionals with experience and an extraordinary trajectory. We are very proud that they become part of our family.

Together we will multiply the results for our

clients and the opportunities for our teams”, says Giorgio Ascolese , CEO of WAM. On the other hand, Juan José Sogues and Manuel García Gonzalo , Co-CEOs of LeadClic, assure that “LeadClic will be able to use WAM’s international network to jointly and globally provide our services to the clients we already work with in Spain, mostly large companies listed on Ibex35”.

Through this transaction, the new entity takes

on an important role in the market to offer end-to-end Digital Customer Experience and Digital Transformation solutions . This positioning, between large consultancies and large communications agencies, shows the company’s clear and defined vision of becoming an independent leader in the sector.

About WAM WAM is a strategic digital marketing

consultancy focused on creating scalable projects for the growth of its clients’ businesses. Specialist in the management and implementation of the main tools on the market, it uses the most advanced technologies to increase its clients’ sales. Halfway between a specialized marketing agency and a consulting agency, it combines the best of both worlds.

About LeadClic LeadClic is a technology consultancy firm specializing in providing Salesforce multi-cloud solutions for digital transformation. Salesforce Platinum Partner and pioneer in Cloud Marketing, Cloud Services, Field Service, Heroku, IoT and Artificial Intelligence solutions, LeadClic is the architect of the main interconnections between the different clouds of the Salesforce ecosystem.

With over 10 years of experience in offering

solutions that facilitate data-driven decision-making, it mainly addresses companies that want to know their customers better and optimize processes while increasing their capabilities and profitability. The LeadClic team – over 70 professionals, with over 100 certifications – together with the founders’ vision, is “what fuels our passion: going beyond what our customers ask of us and building relationships with them based on transparency and continuous improvement”.

Despite this, most of the lawsuits taken have

been against brands that have failed to disclose that they have paid influencers to promote a product. There have been high-profile cases, such as Floyd Mayweather Jr. and DJ Khaled, who paid combined penalties of $700,000 to the Securities and Exchange Commission (SEC) for failing to disclose payments they received to promote ICO (Initial Coin Offering) investments.

Until there is more regulation, most of the FTC’s actions against influencers themselves have been limited to simply sending warning letters . Tools for an influencer marketing campaign What mistakes can be found in the Fyre Festival disaster and the Olivia Jade affair? In the case of Fyre, there was a lack of alignment between the festival organizers and the influencers.

Econsultancy notes that the key to a successfu

l influencer campaign is having a shared goal, but there are many factors to consider. Measure how many of their followers are real In the face of rampant follower fraud, there are tools, like the Sylo platform, that can help brands discover the percentage of fake followers an influencer has.

The general rule is that if the average user cannot tell whether there is a paid or unpaid relationship between a social media post and a brand, that relationship should be made explicit . In 2018, the FTC noted that disclosure practices on platforms like Facebook are not sufficient .

 

 

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